Anguilla Tourism

A tiny Caribbean island, unique in all the world.

Ringed by 33 perfect beaches and featuring numerous restaurants with world class cuisine, Anguilla is the same size as Manhattan but with a population of only 14,000. The warm and friendly residents of the island take great care to make all visitors — whether first-timers or repeat guests — feel like lifelong friends. All of this adds up to a peaceful and quiet paradise unspoiled by overdevelopment or cheap tourist attractions.

As part of a presentation to the Anguilla Tourist Board we produced a video that features some of the alluring locales of the island. The uncrowded scenes in the video are deliberately meant to convey the peace and tranquility to be found there.

The name Anguilla means “eel” and was given to the island by early explorers who thought its shape was similar to that undersea inhabitant. For the presentation we created a logo for Anguilla — the letter “a” formed by a mosaic eel in the official colors of the country.

STRATEGY / VIDEO / BRAND IDENTITY / DIGITAL / COLLATERAL